For preparation for my own social media page for my minor task, I have researched some other social media campaigns, specific to Instagram and have drawn some useful information from them. The first social media page that I reviewed was the official social media page for BBCIII, as I wanted to understand the aesthetic of any social media associated with that broadcaster, in order to make my own response . accurate. I then reviewed the Instagram page of 'The Social Network', which has over 90,000 followers. This particular documentary social media page was insightful, because it allowed me to comprehend how a documentary targeted towards younger people engages with its audiences through social media. One of the hardest parts about researching social media pages was finding giveaways from documentary social media pages that I could reference. Very few social media pages for documentaries offered giveaways, so instead I looked at any giveaways directly from BBCIII as a broadcaster, and conducted my research from that. I equally sought out some advice on what to give away, as I was unsure on what giveaway item would entice and resonate with my target audience.
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